Amazon Prime and the eCommerce Marketplace

Discussion created by mcafiero on Jul 27, 2016

To my surprise, I haven't seen much news on this; wondering how eCommerce developers feel about the growing popularity of Amazon Prime.  How much of a threat does it pose to developers as more retailers could eventually choose to bypass their own eCommerce solutions and go directly to Amazon?  What are some of the holes that AP has yet to fill in regard to customer needs and wants?